WTWH Media, LLC , is seeking a qualified individual for the position of Digital Marketing Specialist. This position requires a person who is highly motivated, independent, and demonstrates expertise with all digital marketing platforms. The Digital Marketing Specialist will collaborate with editorial and sales internally, as well as external clients, to provide strategic insights and recommendations for digital platforms that contribute to the achievement of online marketing objectives. Our ideal candidate must have a proven track record in digital marketing, and applied experience in social media account management. Candidates will also have an insatiable curiosity and enthusiasm for digital marketing and can share that excitement and curiosity with clients and colleagues. Candidate must have knowledge and understanding of digital marketing landscape, tools, emerging trends, and best practices.
Requirements
- Interface with clients and provide digital strategy expertise and solutions
- Daily organic management of social media accounts for WTWH brands and its clients
- Reporting progress and results of digital marketing campaigns to both internal stakeholders and clients
- Stay abreast of emerging social media, digital marketing and display trends and platforms
- Display exceptional written and verbal communication skills and able to communicate complex digital/social concepts
- Share emerging trends and best practices to WTWH’s Marketing blog
- Bachelor’s degree preferred
- 1-2 years relevant experience in marketing, agency, communications or related field
- Experience in executing and solid understanding of digital marketing concepts
- Knowledge of SEO, Content Marketing, Paid Search and Social Media preferred
- Experience in paid advertising on Facebook and LinkedIn
- Working knowledge of Google Analytics (G4) with the ability to analyze data and translate site performance metrics to key stakeholders
- Experience with Hootsuite, Sprout or other social media management platform preferred
- Exceptional communication and presentation skills
- Savvy computer skills
- Creative thinker with strong management, and organizational skills with exceptional attention to detail
The Digital Marketing Specialist position will be based in our office in Cleveland, OH.
ABOUT WTWH MEDIA
Founded in 2006, WTWH Media LLC, a ten time Inc. 5000 honoree, is an integrated B2B media company serving the electronics, design engineering, life sciences, renewable energy, R&D, retail, hospitality, food service and robotics markets with more than 50+ websites, 12 in-person events, seven print publications and custom digital marketing services. WTWH recognizes two main drivers in the marketplace, among many others, that set the pace and tone of its businesses: media consumption has changed forever, and continues to evolve at an extremely fast pace & marketers must have increasing ROI to justify marketing investment.